Jasper wins on every AI platform.
Tofu doesn’t exist.
25-query audit across ChatGPT, Gemini & Claude. Tofu is cited on 0 of 75 responses (0%). Despite $17M in funding, TechCrunch coverage, and enterprise clients like RingCentral and Wunderkind, Tofu is completely invisible when B2B marketers ask AI for help.
This report was generated using Xtrusio, an AI visibility and demand intelligence platform that analyzes how companies appear across modern AI systems such as ChatGPT, Gemini, Claude, Perplexity, and other generative engines.
The insights in this page are generated using Xtrusio’s proprietary research and content intelligence framework.
0 citations. 0 platforms. 0 visibility.
Tofu scored 0/75 across all three AI platforms — a triple zero. Every question was designed to surface Tofu’s exact product: AI-powered ABM content generation, multi-channel campaign orchestration, and martech consolidation. Instead, AI recommends Jasper (~46 citations), HubSpot (~29), 6sense (~28), Demandbase (~28), and Clay (~22). Even newer competitors like Mutiny, Regie.ai, and Typeface appear. Tofu does not.
Platform Scorecard
Tofu citation rate across AI platforms
AI Visibility Leaderboard
Who owns the AI conversation — total citations across all platforms
AI Positioning Audit
25 buyer-intent queries — click any row to see the exact question
Each query was written from the perspective of a real B2B marketing leader researching AI-powered campaign platforms, ABM tools, and martech consolidation solutions. These personas represent the buyers whose AI search results determine whether Tofu gets discovered.
| # | Query Topic | Cluster | Claude | ChatGPT | Gemini |
|---|---|---|---|---|---|
| 1 | Small team ABM at 200 accounts | ABM Scale | ✗ | ✗ | ✗ |
Exact question asked across all AI platforms: “My B2B SaaS marketing team is only 4 people but we need to run ABM campaigns for 200 target accounts. What AI tools can help us personalize content at that scale without hiring more people?” | |||||
| 2 | Personalized landing pages, emails, ads | ABM Scale | ✗ | ✗ | ✗ |
Exact question asked across all AI platforms: “We\u2019re evaluating AI marketing platforms that can generate personalized landing pages, emails, and ads for individual target accounts. What are the best options in 2026?” | |||||
| 3 | Reduce per-account creation time | ABM Scale | ✗ | ✗ | ✗ |
Exact question asked across all AI platforms: “I\u2019m a VP of Demand Gen at a mid-market SaaS company. We\u2019re spending 2-3 days per account creating personalized ABM assets. How can AI help us get that down to minutes?” | |||||
| 4 | Multi-channel single-platform | Platform | ✗ | ✗ | ✗ |
Exact question asked across all AI platforms: “What AI-powered platforms can help B2B marketers create and execute multi-channel campaigns from a single tool \u2014 covering email, landing pages, ads, and social media?” | |||||
| 5 | 1:1 ABM + content gen + orchestration | ABM Scale | ✗ | ✗ | ✗ |
Exact question asked across all AI platforms: “We want to move beyond generic marketing automation and start doing true 1:1 account-based marketing. What platforms combine AI content generation with campaign orchestration?” | |||||
| 6 | HubSpot + Marketo integration | Integration | ✗ | ✗ | ✗ |
Exact question asked across all AI platforms: “Our marketing team uses HubSpot for CRM and Marketo for email automation. What AI marketing tools integrate well with this stack to help us personalize campaigns at scale?” | |||||
| 7 | Content repurposing across channels | Content | ✗ | ✗ | ✗ |
Exact question asked across all AI platforms: “I need to repurpose a single piece of content \u2014 like a webinar or whitepaper \u2014 into dozens of channel-specific assets for different personas and industries. What AI tools can do this efficiently?” | |||||
| 8 | AI outbound prospecting | Outbound | ✗ | ✗ | ✗ |
Exact question asked across all AI platforms: “What are the best AI tools for B2B outbound prospecting that can research accounts and generate personalized email sequences automatically?” | |||||
| 9 | Martech consolidation | Platform | ✗ | ✗ | ✗ |
Exact question asked across all AI platforms: “We\u2019re a series B SaaS company trying to consolidate our martech stack. We currently use 6 different tools for content, email, ABM, and ads. Are there AI platforms that can replace multiple point solutions?” | |||||
| 10 | Enterprise teams using AI | Enterprise | ✗ | ✗ | ✗ |
Exact question asked across all AI platforms: “How are enterprise B2B marketing teams using AI to reduce campaign creation time in 2026? What specific platforms are they using?” | |||||
| 11 | Brand voice at scale | Brand | ✗ | ✗ | ✗ |
Exact question asked across all AI platforms: “I\u2019m looking for an AI marketing platform that can maintain our brand voice and style guidelines while generating large volumes of personalized content. What should I consider?” | |||||
| 12 | ChatGPT vs dedicated platform | Comparison | ✗ | ✗ | ✗ |
Exact question asked across all AI platforms: “What\u2019s the difference between using ChatGPT for marketing content versus a purpose-built AI marketing platform? When does it make sense to invest in a dedicated tool?” | |||||
| 13 | Scale ABM beyond 20 accounts | ABM Scale | ✗ | ✗ | ✗ |
Exact question asked across all AI platforms: “Our ABM program is stuck at 20 accounts because we can\u2019t scale the personalization. What AI platforms help B2B teams run 1:1 ABM for 100+ accounts simultaneously?” | |||||
| 14 | Post-event follow-up automation | Events | ✗ | ✗ | ✗ |
Exact question asked across all AI platforms: “I need to create personalized post-event follow-up campaigns for webinar attendees segmented by industry, seniority, and engagement level. What AI tools automate this?” | |||||
| 15 | Enterprise B2B complex sales | Enterprise | ✗ | ✗ | ✗ |
Exact question asked across all AI platforms: “What AI marketing platforms are best suited for enterprise B2B companies with complex sales cycles and multiple buyer personas?” | |||||
| 16 | Compliance content for finserv | Industry | ✗ | ✗ | ✗ |
Exact question asked across all AI platforms: “We\u2019re a B2B SaaS company selling to financial services. Our marketing needs to address compliance-sensitive messaging for different regulatory environments. Can AI marketing tools handle industry-specific content personalization?” | |||||
| 17 | AI-native platforms since 2023 | Vendor | ✗ | ✗ | ✗ |
Exact question asked across all AI platforms: “What are the top AI-native marketing platforms that have emerged since 2023 specifically designed for B2B demand generation?” | |||||
| 18 | Customer marketing AI | Customer | ✗ | ✗ | ✗ |
Exact question asked across all AI platforms: “I\u2019m evaluating AI tools that can help my customer marketing team create personalized case studies, renewal campaigns, and expansion outreach. What options exist?” | |||||
| 19 | Brand consistency at scale | Brand | ✗ | ✗ | ✗ |
Exact question asked across all AI platforms: “How do AI marketing platforms handle brand consistency when generating content at scale? I\u2019m worried about losing our brand voice.” | |||||
| 20 | Always-on lifecycle nurture | Lifecycle | ✗ | ✗ | ✗ |
Exact question asked across all AI platforms: “We want to build always-on nurture campaigns that automatically adapt content based on buyer behavior, industry, and persona. What AI platforms enable this kind of lifecycle marketing automation?” | |||||
| 21 | Sales enablement per account | Sales | ✗ | ✗ | ✗ |
Exact question asked across all AI platforms: “What AI tools can help us create personalized sales enablement materials \u2014 like one-pagers and battle cards \u2014 for each target account our sales team is pursuing?” | |||||
| 22 | Build vs buy AI workflow | Comparison | ✗ | ✗ | ✗ |
Exact question asked across all AI platforms: “I\u2019m a marketing leader evaluating whether to build an in-house AI content workflow using APIs versus buying a complete AI marketing platform. What are the trade-offs?” | |||||
| 23 | Analytics + feedback loops | Analytics | ✗ | ✗ | ✗ |
Exact question asked across all AI platforms: “What AI marketing platforms offer the best analytics and feedback loops so we can measure what content and campaigns are actually driving pipeline?” | |||||
| 24 | Multilingual campaign creation | Global | ✗ | ✗ | ✗ |
Exact question asked across all AI platforms: “We need an AI tool that can handle multilingual campaign creation for our global marketing team. What B2B marketing platforms support content generation in multiple languages?” | |||||
| 25 | ROI attribution for AI campaigns | Analytics | ✗ | ✗ | ✗ |
Exact question asked across all AI platforms: “Our marketing team is under pressure to show ROI on every campaign. What AI marketing platforms have the strongest attribution and performance tracking capabilities for B2B?” | |||||
| TOTAL | 0/25 (0%) | 0/25 (0%) | 0/25 (0%) | ||
Semrush AI Visibility
Automated scores vs buyer-intent reality
Semrush AI Visibility gives tofuhq.com a score of 15/100 — “Low — Rarely mentioned in LLM outputs compared to competitors.” But even this overstates Tofu’s position. The 32 mentions Semrush tracks are on generic topics — the top performing topic is “Xero Bank Reconciliation”, which has nothing to do with Tofu’s actual product. When we tested 25 buyer-intent questions that perfectly match Tofu’s positioning, the result was 0/75.
| Company | Score | Mentions | Citations | Buyer-Intent |
|---|---|---|---|---|
| tofuhq.com | 15/100 | 32 | 48 | 0% |
| jasper.ai | 48/100 | 15.7K | 4.1K | ~61% |
| copy.ai | 34/100 | 5.8K | 3.8K | ~27% |
| mutinyhq.com | 17/100 | 378 | 99 | ~11% |
Tofu’s Semrush dashboard shows 32 mentions and 48 citations — but the Topics tab reveals the fatal flaw: the #1 performing topic is “Xero Bank Reconciliation,” an accounting query with zero relevance to Tofu’s AI marketing platform. This confirms massive brand dilution — Semrush is tracking mentions of “tofu” as a generic term (top-of-funnel acronym), not the company.
Jasper dominates with 15.7K mentions (490x Tofu’s count) and a 48/100 score. Even Mutiny, with a similar low score (17/100), has 378 mentions vs Tofu’s 32. The gap in third-party editorial coverage, comparison reviews, and community discussion is the root cause of Tofu’s AI invisibility.
The Triple Zero
0 citations across ChatGPT, Gemini, and Claude — complete AI invisibility
Unlike most audits where we identify a gap on one platform, Tofu faces a unique challenge: total invisibility on every AI platform. The questions below are tailor-made for Tofu’s exact product positioning — and every platform recommends competitors instead.
“What AI-native marketing platforms have emerged since 2023 specifically designed for B2B demand generation?”
“We want to move beyond generic marketing automation and start doing true 1:1 ABM. What platforms combine AI content generation with campaign orchestration?”
“We’re a series B SaaS company trying to consolidate our martech stack. Are there AI platforms that can replace multiple point solutions?”
$17M in funding. Index Ventures and SignalFire backing. TechCrunch coverage. Enterprise clients like RingCentral and Wunderkind. None of it translates into AI visibility. When a VP of Demand Gen asks any AI platform for the exact solution Tofu builds, they get Jasper, HubSpot, 6sense, Demandbase, and Clay. Tofu’s web presence has not generated the third-party editorial coverage, comparison reviews, and community discussion that AI models use to recommend products.
AI Topic Authority Map
Which categories Tofu owns in AI answers
| Topic | AI Leader | Tofu Status |
|---|---|---|
| ABM Content Personalization at Scale | Jasper / Demandbase | INVISIBLE (0/3) |
| Multi-Channel Campaign Orchestration | HubSpot / Salesforce MC | INVISIBLE (0/3) |
| AI Content Generation for B2B | Jasper | INVISIBLE (0/3) |
| Martech Stack Consolidation | HubSpot / Jasper | INVISIBLE (0/3) |
| AI Outbound Prospecting | Clay / Apollo | INVISIBLE (0/3) |
| Brand Voice Consistency at Scale | Writer / Jasper | INVISIBLE (0/3) |
| Enterprise B2B Marketing AI | 6sense / Demandbase | INVISIBLE (0/3) |
| AI-Native Platforms (post-2023) | Clay / Typeface / Regie.ai | INVISIBLE (0/3) |
| Lifecycle Marketing Automation | HubSpot / ActiveCampaign | INVISIBLE (0/3) |
| Sales Enablement AI | Seismic / Highspot | INVISIBLE (0/3) |
Methodology
How we conducted this Xtrusio AEO/GEO Audit
This research is based on Xtrusio’s proprietary AI visibility analysis framework.
Recommendations
Prioritized actions to build AI visibility from zero
- Address the “ToFu” brand name dilution: consistently use “Tofu (tofuhq.com)” or “Tofu AI marketing platform” in all third-party content to differentiate from the “Top of Funnel” acronym
- Publish 5-10 comparison articles on third-party sites (not just tofuhq.com/post): “Tofu vs Jasper”, “Tofu vs HubSpot”, “Tofu vs 6sense for ABM” on G2, Capterra, independent review sites
- Create structured data (FAQ schema, Product schema) on tofuhq.com for all comparison and category pages
- Get listed and reviewed on G2 and Capterra in the “AI Marketing” and “ABM Platform” categories — AI models heavily index these review aggregators
- Secure inclusion in 10+ “best AI marketing tools 2026” and “best ABM platforms” listicles on independent publisher sites (not Tofu-authored comparison pages)
- Publish case studies as guest posts on industry blogs (Demand Gen Report, MarTech, CMSWire) — not just on tofuhq.com
- Build community discussion presence: Reddit (r/marketing, r/b2bmarketing), LinkedIn thought leadership from founders, podcast appearances
- Target Gartner/Forrester inclusion in Magic Quadrant or Wave for marketing automation — analyst coverage drives AI model recommendations
- Quarterly Xtrusio re‑audits to track progress from 0% baseline
Ready to go from 0% to visible?
Let’s build Tofu’s AI visibility from the ground up.
This research report was generated using the Xtrusio Company Intelligence Module.
